merino wool allows us to live with less and do more of the things we love.shop
wearing merino comes with advantages
what they're saying
“A go-to piece for my work wardrobe, and in particular...travel
“The fabric was more comfortable than I expected for every situation. I was never too heated [or] too chilly.
“[After wearing it 100 days in a row] I'm still completely in love with my Rowena.
See how other customers around the world are wearing and styling their merino dresses. And send us your photos to be included!read
Can we entirely change the way we dress?
Ten women take our challenge to wear our Rowena Swing Dress 100 days in a row to see what can be learned.read
Traveling 18 days with only one bag.
Alisha Bube traveled to Thailand packing only one bag, and relying heavily on the Rowena Swing Dress.read